The relationship between stadium factors on spectators’ satisfaction in Greek Soccer Super League
Keywords:Soccer, Service, Sports industry, Place attachment, Soccer fans
The purpose of the present study was to investigate the relationship between stadium factors (sportscape) on spectators’ satisfaction in Greek Soccer Super League. 255 spectators attending two Greek Super League football matches volunteered to participate in this study. Measurements included the use of two questionnaires: a demographic form and the sportscape instrument (Wakefield et al., 1996) to measure perceptions of the physical facility. Correlation and Regression analysis were used to identify the relationship and predictive variables of spectators’ satisfaction. Results indicated from the five variables of sportscape model, stadium security and cleanliness were the most predictive variables of spectators’ satisfaction. In conclusion, security during soccer game and cleanliness of the stadium have strong positive effects in spectators satisfaction and intention not to attend soccer games in Greece in the future.
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